Mollie’s website evolution with Framer Customer Case Study

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Mollie

Mollie’s website evolution with Framer

“The marketers love it. Framer is such a time saver for them, they used to spend four or five hours per campaign, and now? They do it in like 20 to 25 minutes.”

Joris Rood

Designer at Mollie

Mollie is one of Europe’s leading financial services platforms, specializing in payments and money management for businesses. After initially migrating its website to WordPress, the platform realized it needed a more flexible, scalable solution—leading to Framer becoming a key part of Mollie’s digital strategy.

Mollie is one of Europe’s leading financial services platforms, specializing in payments and money management for businesses. After initially migrating its website to WordPress, the platform realized it needed a more flexible, scalable solution—leading to Framer becoming a key part of Mollie’s digital strategy.

Breaking Free from Complexity

As Mollie grew, its marketing site needed to match its seamless customer experience. After migrating from a rigid custom CMS to WordPress in 2022, the team realized it still wasn’t the right fit. Managing content was cumbersome, requiring extensive engineering support and slowing down campaign execution. With over 35 people working on the site daily, inefficiencies were impossible to ignore.

A Faster, Smarter Solution

Looking for a better way, Mollie chose Framer. Unlike WordPress, Framer provided true-to-design previews, a flexible CMS, and an intuitive experience for marketers. With its fully responsive layouts, world-class SEO tools, and one-click localization, Framer empowered the team to create and launch campaigns with ease—without waiting on developers.

Immediate Impact and Efficiency

The switch to Framer was a game-changer. Marketing campaigns that once took hours now took minutes, eliminating bottlenecks and freeing up engineers for higher-priority work. The transition was so successful that Mollie redeployed three full-time web developers to other projects, cutting down maintenance overhead while increasing marketing productivity.

Build faster, scale smarter.

Framer gives you the flexibility to grow without the hassle.

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Mollie

mollie.com

Mollie is a leading European financial services platform, enabling seamless payments and money management for over 200,000 businesses across the continent.

Results

Faster campaign execution

Reduced developer dependency

Seamless, pixel-perfect publishing

Features used

Advanced CMS

Roles & Permissions

Realtime Multiplayer

Staging Environment

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